Foody
Warm, nutritious school lunches for the young minds.
Wholesome lunchbox for the young minds
Define the core values that will guide Foody's identity and create a distinct visual identity to match.
Craft messaging that emphasises Foody's unique selling points, such as the emphasis on discovering new flavours and the use of locally sourced vegan ingredients.
Develop a seamless journey for onboarding schools and children, including a marketing website and e-commerce platform with subscription model.
Identity
Fresh & Playful
From the typography to the color palette, Foody's style is centered on being fresh and playful. We use stickers to add creativity to our designs, and close-up photos of fresh ingredients to capture that Foody feeling
Platform
Ready and set for scalable growth
To back the company's expanding goals, we've set up the groundwork for Foody's marketing and sales. Built on existing platforms that are ready to scale, allowing the marketing efforts to grow alongside the company as it continues to evolve, while also preserving Foody's operational runway.
