Fangineer
Shaping Max's virtual wingman.
Let the dedicated Formula 1 community take take the wheel.
Spark a movement around the thrill of Formula 1 weekends, fostering connections among friends, communities and newcomers.
Roll out a global campaign that seamlessly ties CarNext with Max Verstappen, emphasizing a mutually beneficial and value-driven partnership.
Delve into the possibilities of a sustained, community-focused communication approach for the forward-thinking automotive brand.
![Fangineer-F1-countdown.jpg](https://monostatic.ams3.digitaloceanspaces.com/Fangineer/_400xAUTO_crop_center-center_82_none/19141/Fangineer-F1-countdown.webp)
![Fangineer-app-design-F1-formule.jpg](https://monostatic.ams3.digitaloceanspaces.com/Fangineer/_400xAUTO_crop_center-center_82_none/19139/Fangineer-app-design-F1-formule.webp)
Insight
Fusing analytics with the wisdom of the crowd.
Formula 1 cars are basically data-driven, intelligent systems that can reach speeds of over 300 km/h. But the drivers are not machines. That's why we enable fans to do their part and share their equally important human insights.
![Fangineer-max-verstappen-F1.jpeg](https://monostatic.ams3.digitaloceanspaces.com/Fangineer/_400xAUTO_crop_center-center_82_none/18991/Fangineer-max-verstappen-F1.webp)
Mission
Maximize Verstappen's chance to become world champion.
The Fangineer's algorithm processes and channels the wisdom of the crowd. Together with CarNext and Cheil, we've set out to create a smarter, richer and more beautiful experience every race for years to come.
Max clinching his first world championship title a year we launched The Fangineer? Pure coincidence... surely.
Max clinching his first world championship title a year we launched The Fangineer? Pure coincidence... surely.
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14,000+ fans joined during the first GP weekend.
”
Ferdi Merks, CarNext