Fangineer

Giving shape to Max Verstappen's virtual wingman.

  • identity
  • campaign
  • UX/UI
  • development
  • animation
We partnered with CarNext and Cheil to put the Formula 1 community in the driver’s seat. Through a global campaign, we gave fans a direct line to share their insights with Max Verstappen. The Fangineer sparked engagement around race weekends, connecting the brand with fans and generating unique content for social media and TV along the way.
 
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